Drip Feeding for Clinics and Practices

Cadence in the clinics and practices market

Practices grow reviews slowly and steadily: five to ten a month is strong, because patient volumes and visit cycles set the pace. A practice jumping to forty a month is claiming a patient flow it does not have — and appointment records can prove the gap to a board as easily as to a classifier.

The pattern that gets flagged

Review bursts that do not align with appointment schedules, and reviews arriving outside clinical hours from distant locations. Board investigators read the same graphs filters do.

What retention looks like

Retention is highest for detailed outcome-focused reviews; generic five-star clusters are the first filtered and the first questioned in complaints.

Keep reading

The references this page draws on: Online reputation overview and Word of mouth and FTC on fake reviews and deceptive endorsements.